Following the pandemic and a shift in workforce expectations, Diversey sought to redefine its Employee Value Proposition. The goal was to remain an attractive, relevant employer while better aligning with the values of a more diverse and modern workforce.
Diversey Experience
Challenge
Solution
We worked closely with Diversey to develop Diversey Experience—a refreshed internal communications approach grounded in purpose and connection. Through workshops, audits, and content planning, we helped shape the structure, tone, and messaging behind the new EVP.
As such philosophy and insightful progressive thinking were also a vital part of the discussion. Delivering documents on an intranet is easy, how do you do it in a way that speaks personally to the thoughts and feelings of thousands of global employees?
Impact
The programme became one of the most positively received in the company’s history
Strengthened employee engagement and cultural alignment across regions
Positioned Diversey as a progressive and people-focused employer
The result is a powerful internal communications strategy that connects employees to the company’s purpose and future vision.
