heinz-201505

Working with an iconic brand

The Mulberry office in Melbourne is working with Heinz Foodservice in Australia to encourage local foodservice operators to adopt the company’s innovative new ketchup sachets. Backed by industry and consumer research showing dissatisfaction with the current ketchup and sauce sachets on the market, Mulberry in carrying out a targeted media relations program to highlight the benefits of Heinz product offering to the foodservice industry and support sales efforts.