Likes, shares and comments galore
for Dressta social media
In an ongoing global campaign, Mulberry manages Dressta’s Facebook and LinkedIn platforms to solidify and enhance Dressta’s reputation for quality heavy construction machinery. Mulberry developed a range of creative content to engage new and existing followers, including humorous construction related cartoons, using the platforms as an effective CRM tool, personable corporate news, and also encouraging fans to submit videos and images of Dressta machines.
Within just first four months of the campaign, Mulberry successfully expanded the overall engagement and fan base by 1325% for LinkedIn, and by 524% for Facebook.